Clear and Authoritative Design

Addressing the complex and sensitive subject of parental responsibility.

As part of an NHS audit into Parental Responsibility in an NHS Hospital Trust and Dental Practice, we created waiting-room posters and informative leaflets explaining to patients what Parental Responsibility means.

Parental Responsibility can be a grey and complex area for some families. To combat this, the leaflet was designed to be as clear as possible with the inclusion of a flow-diagram for patients and medical professionals to refer to.

Addressing sensitive subjects

Gentle, safe, and trustworthy

Confirming the parental responsibility of an attending adult could be a sensitive subject, so we felt a calm and trustworthy poster for patients prior to their appointment would reassure them of the ongoing audit.

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