Westcott Black Logo
Client
Westcott Black
Year

2019

Time Scale
3 Weeks
Deliverables
  • Logo
  • Brand Development
  • Stationary

Pioneering, approachable, industry-leading partner.

Westcott Black are a financial technology recruitment company who pride themselves on being modern, humble, approachable and industry-leading, and their new brand needed to portray this.

We designed a range of logos for them until this one was selected. It’s a sleek w leading into a b, which curls in under itself before raising up. The typography selected for their brand was Optima, a humanist-font.

Color Palette

A contemporary palette of greys and blues to look clean and modern.

Primary Blue

#3E6990

Dark Blue

#16425B

Grey

#D6D2D2

Bright Blue

#1F8DC5